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  1. Intro

    Intro

    Smudge co-founder Reuben Bijl introduces this audio series on solving problems with technology.

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    2min 34sec
  2. Chapter 1: Intent

    Chapter 1: Intent

    In this chapter we discuss the importance of anchoring your technology projects in a set of overarching intentions, and how shared intentions can encourage creativity and autonomy in a team setting.

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    7min 31sec
  3. Chapter 2: Balance

    Chapter 2: Balance

    Smudge co-founder Reuben Bijl discusses the need to balance human, business and technical considerations when solving problems with technology.

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    6min 36sec
  4. Chapter 3: Culture of Learning

    Chapter 3: Culture of Learning

    In this chapter we discuss the importance of creating a culture of learning, and how to encourage your team to confidently express themselves when they’re solving problems with technology.

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    5min 41sec
  5. Chapter 4: Generalists & Specialists

    Chapter 4: Generalists & Specialists

    Smudge co-founder Reuben Bijl discusses the importance of getting the right blend of generalists and specialists when tackling a technology project.

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    7min 0sec
  6. Chapter 5: Building Empathy

    Chapter 5: Building Empathy

    Smudge co-founder Toby Vincent explains why developing a deep level of care and understanding for users is an important step towards getting great outcomes with technology.

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  7. Chapter 6: Iteration

    The biggest challenges are often solved iteratively, one step at a time. In this chapter we talk about the value of working iteratively, biting off small chunks and learning as you go.

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    6min 37sec
  8. Chapter 7: Keeping it Simple

    Chapter 7: Keeping it Simple

    Smudge co-founder Toby Vincent unpacks the need for simplicity when solving problems with technology. It takes effort and intentionality to design with simplicity but it’s worth it, both for creators and end users.

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    8min 22sec
  9. Outro: Next Steps

    Outro: Next Steps

    Smudge co-founder Reuben Bijl wraps up this audio series on solving problems with technology, and recommends some next steps.

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    2min 8sec